Story Behind Us

Story Behind Us

Welcome to Coastal Checkers ✨🤍🌊

Where beach days meet western nights. Coastal Checkers blends laid back coastal energy with cowgirl confidence. Think islands, palm trees, cowboy boots, sunset tones with soft pastels, and effortless pieces/accessories you can wear from the beach to a night out. We’re inspired by contrast- soft and strong, relaxed and elevated, coastal and western. That balance is our signature. 

It’s not just fashion. It’s a vibe. 


Starting this brand wasn’t just about clothing. It was about building something that felt like me- elevated yet relaxed, feminine yet strong. Coastal Checkers was created from a vision I couldn’t ignore- a love for beach sunsets, warm neutrals, and the bold confidence of western style. No matter where I travel, my suitcase holds the same essentials; boots and beachwear. Ocean breeze or open fields- I’ve always felt at home in both. 

Thank you for being here at the beginning. 
-Valerie ✨